All work

Service design · Digital + physical / Jun–Oct 2024

I-Link

Letters that connect the screen and the world.

I-Link grew from a desire to help children with ITP stay connected when opportunities for in-person play and friendship are limited. As an individual project, it brings physical letter exchange together with an app prototype and interactive installation. Activities with ITP Home, collectible cards, an acrylic tree, AR, and educational mini-games create different ways to exchange messages, learn, and explore.

PROJECT TYPE
Individual project
DESIGN & DELIVERY
Individual design of the service, app prototype, physical letter exchange, and interactive installation; letter-exchange activities with ITP Home.
I-Link — digital correspondence and physical experience.
I-Link — digital correspondence and physical experience.

A letter travels beyond the screen.

Children write or reply to a letter, upload it, and turn it into a digital card. Parent-assisted delivery and collection connect the physical exchange to the app; a reply starts the next cycle.

Letter exchange, parent-assisted delivery, and the reply loop.
Letter exchange, parent-assisted delivery, and the reply loop.

Colorful Pen-Pal Connection: ITP Patients Exchange

Purpose
Understand child patients, foster friendships, and provide care.
Build disease awareness and support growth.
Tools
Drawing paper, colored pens, envelopes
Location
ITP Home (online)
  1. Child patients share how they feel about ITP.
  2. They write or draw their thoughts or questions and leave their contact information.
  3. We collect, match, and distribute the letters.
  4. Kids reply to each other, building friendship with peers who share the same experience.
Drawings and letters from children with ITP, with feedback messages from Doudou’s mom and Wuyi’s dad.
Letters and drawings from children with ITP across China, with feedback from their parents.

The complete digital experience.

The post box and scanning screens let children send photographed letters, while received cards stay in a personal mailbox. Educational quizzes, badges, and profile screens extend the exchange into learning and collecting.

Complete interface designs: post box, scanning, cards, quizzes, and profile.
Complete interface designs: post box, scanning, cards, quizzes, and profile.

Messages become objects.

Illustrated correspondence cards sit alongside a tree-shaped acrylic display. The physical kit gives children a place to keep and collect letters after receiving them through the service.

I-Link brand design: logo, pattern, packaging box, AR cards, user manual, and tree-shaped acrylic panels.
Brand design and the physical kit: packaging, AR cards, user manual, and tree-shaped acrylic panels.

Letters come to life in AR.

Scanning a physical card opens an AR experience. The card connects the letter exchange to educational content, mini-games, and immersive scenarios, while the acrylic tree keeps the correspondence present as a physical collection.

Physical production and the AR interaction in use.
Physical production and the AR interaction in use.